Sunday, November 25, 2012
Wednesday, November 21, 2012
Mobile Technology and Its Impact on the Laptop Industry
In today’s
world, technology is advancing faster than it ever has before. It seems like
there is a new and improved tablet or smart phone hitting the market almost
every month. With this type of quick advancement, it seems like it’s only a
matter of time before tablets and phones become our primary use of technology,
ahead of laptops and desktops. I find this topic very interesting, so I decided
to try to find out more about it for my research project.
Right now, there are still many tasks
a laptop can perform better than a tablet or smart phone can.
The purpose
of the tablet and smart phone, as of now, is for people to be able to receive
updates (emails, Facebook posts, tweets, etc.) conveniently and quickly, even
while casually playing around with a game, such as Angry Birds or Doodle Jump.
However, when authors, computer scientists, or journalists want to get some
actual work done, they most likely turn to their laptop. The fact is that
writing a book or even a short story on an iPad, especially one with no
keyboard, is much more inconvenient than typing it up on a laptop. And even
with a keyboard, the applications used for writing aren’t nearly as convenient
as Microsoft Word.
Will handheld devices ever be able to
substitute completely for a laptop?
For the most
part, the answer I’ve been hearing is no, but the main goal of my project is to
continue looking for experts’ opinions on the issue. In my opinion, the slightly
higher convenience of tablets and smart phones will not counteract the ease of
writing a paper or story on a laptop. These computers are not much bigger and
they are so simple to use. Some people become frustrated when trying to do
things on a tablet, so I think it will be hard for that industry to completely
replace the computer industry.
Monday, November 19, 2012
Sunday, November 11, 2012
Friday, November 2, 2012
Recently, there has
been a growing trend of using iPads and other tablets instead of computers,
laptops, and smartphones, especially on long plane or train rides. Tablets
provide almost all of the convenience of a small phone, and they also have a
large enough screen so information can be easily read. The increase in usage of
tablets prompted the Nielsen Norman group to conduct multiple studies of iPad
users to see how usability would change over time. They made some very
interesting findings about different applications and reasons for why some apps
are better or more usable than others.
With
a small sample size, it is hard to get an accurate representation on how a
majority of people use their iPads, but it may still help in improving future
applications and future devices.
The second edition of
the study the Nielsen Norman group conducted involved only 16 people who had
had an iPad for two months or more. With the number of people who are now using
iPads regularly, turning away from laptops, I don’t think that this sample can
possibly represent the population accurately. However, the length of each study
(90 minutes) may still provide enough information for application designers to
improve their apps and come up with useful new ones. The studies were very in
depth and examined a large number of apps, across a wide range of areas.
Most
users prefer to use a company’s website on their iPads, even though the apps
should provide a more tablet friendly experience and are made specifically for
that company.
The most surprising
information that I got from this survey is that using apps for specific
companies are not always the most effective way to accomplish a task. In this
study, many users became frustrated when trying to use apps for different
companies. Reasons for frustration included confusion over which graphics were “tappable”
and which ones were not, and stemming from that problem, knowing how to get
back to the previous page when an accidental tap occurred. Also, the apps had
less content available than the actual website, which seems strange to me. I
would think that companies would try their hardest to include everything in
their applications because theoretically, people will try them before putting
in the time to browse online.
A
good amount of applications switch pages, remove progress, get rid of text or
media, or display different information when the user turns the iPad.
The
report gives plenty of advice to companies deciding whether or not to create an
iPad app, including having a feature specific to the app that is not available
on the website.
Many companies have to
make a decision to make regarding creating an app or not. The consensus is that
the application should differ in a good way from the main website. Too many
apps have even less content than their website counterparts, creating no
benefit or reason for users to download the app. A main example given for a
possible benefit is to have larger text in the app, especially for recipes,
which are usually read in the kitchen when the person’s hands are dirty. In addition, a suggestion is that your app
should not be more confusing or more difficult to make sense of than the actual
website. Too many apps have nuances that make the overall experience more
negative than going through the trouble of browsing the web.
Even
with these small problems, the iPad still provides users with close to
everything that both an iPhone and laptop provide, with the look and feel that
attracts buyers.
While the report
focuses on all of the negatives they could find about the device, the
researchers had to dig deep to find subtle problems to talk about. The overall
iPad experience is a positive one, and I think that the device will eventually
become the main technology people use (other than cell phones), both on trips
and in the house. The size is perfect, big enough to see everything on the
page, but small enough to transport easily.
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